It is quite normal for heroines to have good star value but rarely do we see fans thronging the theatres on the star charisma of an actress. In late 80s, Kushboo had such an insane fan following which even built a temple for her.
In early 2000, Simran had similar stardom and now, without a doubt, Nayanthara is the current rage at the Kollywood box office. She is the queen and has undoubtedly an opening as proved by Maya.
Yes, the Tamil Nadu and Chennai box office reports showed Nayanthara shining . Yes, Maya is the current numero uno film at the Chennai box office in which Nayanthara is playing the female lead. Though the film is receiving critical acclaim from media houses, the initial pull factor is "brand 'Nayanthara".
And her brand name brought in the youth audiences for Trisha Illana Nayanthara. Meanwhile her Jayam Ravi thriller Thani Oruvan continues to hold strong at the box-office worldwide.
Apparently, Nayanthara rare presence in Kollywood events and professionalism has earned her huge loyal fan base among young audiences. How many good looking actress could actually perform ? Nayanthara is indeed an exception hence she is the favorite among everyone ranging from six to sixties. Be it a commercial entertainer (Thani Oruvan), stylish action adventure (Arrambam) or performance oriented film (Maya, Raja Rani) – Nayanthara would be the ultimate choice.
Interestingly, filmmakers and actors want to use Nayanthara’s reference in their films to get that much needed initial attention. We had recently came across Vaalu which had plenty of Nayanthara reference and now, GV Prakash’s latest hit Trisha Illana Nayanthara too has her name in the title. Apparently, the title has worked big at the Tamil Nadu box-office.
Nayanthara’s another film; Thani Oruvan is also proving its consistency at the box office and it currently at number three in Chennai box office. Following the huge success of her two films, the makers of Naanum Rowdy Dhaan are now promoting the film by releasing an exclusive first look of her character name, Kadambari.
Nayanthara is also having Thirunaal, Kashmora, and a biggie with Mammootty in Malayalam to her kitty. And she continues to rule Kollywood.