There is a huge demand for the theatrical rights of Thalapathy Vijay's Master. Sources say that the Mahesh Koneru who released Vijay's Bigil in Andhra Pradesh and Telangana has snapped the Telugu distribution rights of Master for 8.5 crore rupees.
After back to back hits like Sarkar and Bigil, Vijay has a good market in the Telugu states so the Andhra Pradesh/Telangana rights and Telugu satellite rights have become an extra bonus to the producers of Vijay's films.
As reported by us earlier, Dheeraj Enterprises has bought the Karnataka distribution rights of the film. Sun TV has snapped the satellite rights of the film, Sony Music South has bought the audio rights and the digital rights is with Amazon Prime.
'Master' is all set to release on April 9.